Iranduba/ AM, Brazil
Major Cobenefit
Health and Sports
Cobenefits Related
Project Type
Renewable Biomass
Verra Registry


The Fronteira ceramic have a strong commitment with the community, by encouraging sport. The institution offer jiu-jitsu and muay thai training for children and teenagers, removing them from the streets and teaching respect and discipline trough sport, besides promote entertainment, health and well being.

The company helped in the gym structure, encouraging more than 100 children to participate. Another project is the “future athletes”, which encourage education by games practices and competitions for low income teenagers, providing improvements in quality of life and the formation of community citizens, valuing the social and family life away from youth crime and drugs.

Project Description

Fronteira and Novicel are two factories located in the Amazonas state. Together the two factories used to produce 17 million pieces for the local civil construction market, relying on burning firewood sourced from deforestation of the Amazon biome.Seeking to modernize its processes and promote sustainable development in the region, as of 2011, the company owners replaced the use of non-renewable fuel (native wood), which was used to fuel the kilns, with renewable biomasses sourced from local agribusinesses surplus.This initiative allowed the factories to reduce their GEEs and reduce their adverse effects on deforestation of the Amazon biome and its unparalleled biodiversity.Choosing sustainability enabled the ceramics to participate in the international carbon market. The sale of credits is being reinvested into the factory and into social benefits for the local community.

Where does your money go?

When buying carbon credits of this project you are supporting , sponsoring , financing and making possible the reduction of greenhouse gases and various initiatives in the social scope , environmental and economic as the following:

Social benefits

  • Social responsibility: Novicel factory organised an event providing free assistance to community residents in the health, social and legal areas. One of the services provided was the provision of legal documents for community members.
  • Education first: Both ceramic factories contribute to educational institutions in the region.
  • Social inclusion: Employing women to work in the production process.

Environmental benefits

  • Reduction of deforestation pressure affecting the most important tropical biome existing today: the Amazon rainforest.
  • Reuse and better management of waste products from the production process.
  • Air quality: Fronteira factory installed a chimney filter to reduce atmospheric emissions.

Economic benefits

  • Investment in quality management: Fronteira is certified by ISO 9001 – Quality System.
  • Upgrading of the production process and improvement of technological efficiency, improving working conditions and the process efficiency.
  • Using credit sales to increase of financial resources for socio-environmental investments.
Amount of CO2e 93950
Number of Beneficiaries 208
Forest Acres Protected 359