Aquiraz / CE, Brazil
Major Cobenefit
Cobenefits Related
Project Type
Renewable Biomass
The Gold Standard®
Gold Standard Registry


In 2014, the Tavares Group of ceramic factories started seeking partners to produce in a more sustainable way and started a project for reuse of industrial wastewater. Today, the water used by one of the group’s factories comes from the AMBEV Company, for use in its production process. AMBEV’s industrial wastewater is, after treatment, brought to the ceramic by trucks and dumped into a reservoir.

The project aims to replace this system by implementing pipes to transport the water, which will eliminate the trucks’ emissions, increase efficiency and avoid water loss. Sr. Lourival, a partner at the Tavares Group, plans to expand this initiative to more of the group’s factories. “This is a very good partnership because we help each other mutually, it’s a win-win situation”, he says.

Project Description

The project consists of five ceramic factories belonging to the Tavares Group: Antônio, Eliane, Ceará, Ceagra and Santa Rita. All five factories are located in Ceará State, North-eastern Brazil. The project’s focus is to replace native firewood (a non-renewable fuel) with various kinds of renewable biomass.

This fuel switch results in a reduction of greenhouse gas emissions and discourages deforestation for firewood in the region. Furthermore, the ceramic factories encourage stakeholder participation in public consultations. The project applies The Gold Standard®, endorsed by the WWF, which is currently the most rigorous certification globally available for GHG reduction projects.

Where does your money go?

When buying carbon credits of this project you are supporting , sponsoring , financing and making possible the reduction of greenhouse gases and various initiatives in the social scope , environmental and economic as the following:

Social benefits

  • Public consultation: Meetings held with local community members, organizations and other stakeholders. The meetings aimed to inform participants about the project, providing an opportunity to discuss it and voice their opinions.
  • Social responsibility: Creation of the “Valorização do EPI” programme, promoting the correct use of Personal Protective Equipement.

Environmental benefits

  • Biodiversity conservation: A partnership with IBAMA, the governmental environment body, to reintroduce wild animals that are illegally removed from their natural habitats.
  • Air quality: Frequent monitoring of atmospheric emissions and regulation of ash generation.
  • Forest Management: A Sustainable Forest Management Plan is in operation.
  • Environment Day: 3000 native trees planted in a degraded area.

Economic benefits

  • Technological progress: Installation of a mechanical feeder which inserts the renewable biomass fuel into the kiln, avoiding the workers being exposed to the heat.
  • Opening up of new markets for local biomass suppliers.
  • Creation of new demand for local biomass providers.
Amount of CO2e 80690
Number of Beneficiaries 310
Forest Hectares Protected 391