Since 1986, the Maracá ceramic has been contributing to the growth of the city of Ituiutaba. The factory supplies the local civil construction market with various types of bricks and tiles. In order to produce its ceramics Maracá used to extract 1,400m³/month of native firewood from the Cerrado biome. As of 2008, the owner opted for sustainable production methods and invested in fuel switching equipment. Since then, the ceramic uses renewable biomass as fuel in the production of the pieces, which reduces GHG emissions and permits the generation of carbon credits. Thus, the income generated by carbon credits is invested in sustainable initiatives that improve working conditions and benefits the surrounding community.