Maracá - Sustainable Carbon
Cerrado

Maracá

Education and Culture

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project video

CONTRIBUTION TO
SUSTAINABLE
DEVELOPMENT GOALS

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Access the registration of this project

CONTRIBUTION TO
SUSTAINABLE
DEVELOPMENT GOALS

PROJECT DESCRIPTION

Since 1986, the Maracá ceramic has been contributing to the growth of the city of Ituiutaba. The factory supplies the local civil construction market with various types of bricks and tiles. In order to produce its ceramics Maracá used to extract 1,400m³/month of native firewood from the Cerrado biome. As of 2008, the owner opted for sustainable production methods and invested in fuel switching equipment. Since then, the ceramic uses renewable biomass as fuel in the production of the pieces, which reduces GHG emissions and permits the generation of carbon credits. Thus, the income generated by carbon credits is invested in sustainable initiatives that improve working conditions and benefits the surrounding community.

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Location

Project location

Ituiutaba (MG), Brazil

Project Type

Renewable Biomass

Ecosystem

Cerrado

Major Cobenefit

Education and Culture

Standards

VCS + SOCIALCARBON

Registry

Verra Registry

INTELLIGENT ENERGY

Energia Inteligente project is a partnership with Cemig (electrical distributor) which aims to raise awareness regarding the use of electricity and water. In order to put theory into practice, Maracá organized a competition for students to change their habits. The student and the group that achieved the greatest decrease in energy consumption at home won a prize. According to a Ceramic worker named Valciene, "The goal is to make children realize that individual attitudes make the difference and, when added together, they have an even greater impact."

SOCIALCARBON Standard Performance

The hexagon demonstrates the continuous improvement of the project during all verification periods. The Social Carbon Standard encourages the reinvestment of a percentage of the income from the carbon credits in socioenvironmental benefits, in line with the UN Sustainable Development Goals (SDGs). Social Carbon: far beyond carbon, it is social equality.

“We have known and supported Sustainable Carbon projects for 5 years, including visits on site. This enabled us to verify the high quality of the projects, and the relevant impacts they have on climate, environment and community."

— Simon Köppen (Head of Carbon Offset Services na ClimatePartner)

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