In order to encourage the employees to take part in sports, Mr. Lara (the owner) set up a football team for the factory employees. Mr. Lara built a football pitch on the factory grounds, acquired four football strip kits as well as 30 official balls.
To date, the team has won three trophies, proving the success of the initiative. According to Juliano, the administrative manager, “This initiative enables benefits which reach beyond the pitch, because employees show greater enthusiasm and productivity at work”.
The benefits go beyond the factory walls, spreading into the community, for example through the sponsorship of the nursery and the city football teams.
Lara Ceramic factory, located in Cachoeira Paulista municipality, São Paulo state, used heavy oil in the past as fuel to fire its Ceramic pieces.
This type of oil is a fossil fuel derived from petroleum, which emits soot during burning, damaging the respiratory system.
Furthermore, heavy oil is highly polluting and contributes significantly to global warming.
In response to this, the factory decided to switch its fuel to renewable biomass (a clean source of energy) to produce its Ceramic pieces.
Apart from reducing GHG emissions and, consequently, generating carbon credits, this switch promotes sustainable development in the surrounding community.
When buying carbon credits of this project you are supporting , sponsoring , financing and making possible the reduction of greenhouse gases and various initiatives in the social scope , environmental and economic as the following: