Assunção factory works together with IBAMA, the Brazilian Ministry of Environment and Natural Resources, on a reintroduction project for wild animals that have been illegally removed from their natural habitat. Sr. Tavares, the factory owner, chose to enter into this partnership because, he says, “you no longer see canaries, woodpeckers, among other animals native to the Caatinga. There are none of these species left because people are hunting them”.
Assunção has helped change this regional problem – the ceramic factory’s farm has ten aviaries for rescued wild birds. After examination, the animals are put in quarantine to identify possible diseases. Following this screening, the animals are released into the factory’s farmland of approximately 140 hectares. In this way, Assunção factory’s efforts are having a positive impact on the biodiversity of the Caatinga biome.
To learn more about this project’s co-benefits please watch the video available at:http://youtu.be/Ks-MgByKpn4?list=UUgHhj1NhkE4AC8nfok2UkCw
Assunção ceramic factory is located in Aquiraz municipality, Ceará State, 25 kilometres south of the capital city Fortaleza. The factory employs 56 people and produces two million bricks per month.
For many years, the factory used firewood taken from the Caatinga biome as fuel to fire its ceramic pieces, exacerbating deforestation in the biome, which is the second most threatened biome in Brazil. To avoid this negative impact, the company invested in equipment to switch from native firewood to renewable biomass, such as coconut husks.
The result was a reduction of GHG emissions and consequent generation of carbon credits. Furthermore, the money from the sale of carbon credits allowed the factory to develop projects that promote sustainable development in the region.
When buying carbon credits of this project you are supporting , sponsoring , financing and making possible the reduction of greenhouse gases and various initiatives in the social scope , environmental and economic as the following: